In a significant move to transform the urban transport sector, India launched Bharat Taxi in New Delhi, which is a landmark initiative representing India’s first cooperative-based taxi service.
The service is designed to shift power from large aggregators directly into the hands of the drivers themselves.Addressing a gathering of over 1,200 “Sarathis” (driver partners) from various states, Union Home and Cooperation Minister Amit Shah emphasised that this model marks a fundamental departure from traditional business structures.
Unlike existing ride-hailing platforms, Bharat Taxi operates on a cooperative-ownership model, meaning the drivers are the true owners of the company.
The “Sarathi” as the Owner
During the launch, Shri Amit Shah highlighted the uniqueness of the company, noting that its real owners are neither external corporations nor single individuals, but the men and women who drive the taxis. He stated that this concept would bring a fundamental transformation in the lives, self-confidence, and economic status of the Sarathis.
Consequently, Bharat Taxi aims to eliminate the exploitative nature of existing aggregator models. The Ministry of Cooperation confirmed that the platform will not deduct even one percent commission from the drivers’ earnings. Instead, a separate fixed charge decided by the cooperative will cover operational costs, ensuring that the “sweat-earned income” of the Sarathis leads to rapid prosperity.
Following the Footsteps of Amul
Shri Shah drew parallels between Bharat Taxi and some of India’s most successful cooperative stories. He recalled how Amul began with just 11 milk producers and has since grown into a massive network of 36 lakh women, doing business worth over ₹1.25 lakh crore.
Similarly, the Minister believes that when ordinary people become owners, small beginnings can yield extraordinary results. He noted that the cooperative model has already enabled some livestock-rearers to earn up to one crore rupees annually, a “marvel” he expects to see replicated in the transport sector.
Fare Transparency and Public Integration
For passengers, Bharat Taxi introduces a transparent and reliable pricing structure designed to provide a “convenient option” for daily travel. The fare breakdown is as follows:
- Minimum fare (up to 4 km): ₹30
- 4 km to 12 km: ₹23 per km
- Beyond 12 km: ₹18 per km
Furthermore, the service plans to avoid surge pricing, although dynamic pricing may still be applied in specific, limited situations. To enhance utility, the Bharat Taxi app integrates with public transit systems, such as the Delhi Metro, allowing users to plan multi-modal journeys through a single platform.
Strategic Partnerships and Digital Reach
To ensure a robust start, Bharat Taxi has entered into Memorandums of Understanding (MoUs) with nine major institutions. These include:
- Delhi Traffic Police and Delhi Metro Rail Corporation (DMRC).
- Airport Authority and State Bank of India (SBI).
- IFFCO Tokio Insurance.
The app has already seen significant digital traction, ranking ninth on the Google Play Store and 13th on Apple’s App Store. The sign-up process is simplified, requiring only a mobile number, name, and email address to get started.
Q&A: Everything You Need to Know About Bharat Taxi
How does the ownership model work for drivers?
Every driver, or “Sarathi,” associated with the service is a member of the cooperative. This means they are the true owners of the society, rather than being employees of a third-party aggregator.
Will Bharat Taxi charge a commission on rides?
No. One of the most significant features of this model is that the company will not deduct a commission from the driver’s income. A separate fixed charge is established to manage the platform, ensuring the driver keeps the full fare.
How does the app help with multi-modal transport?
The app integrates with public transit like the Metro, enabling passengers to book a taxi and plan their train journey in one go, providing a seamless travel experience.
Frequently Asked Questions (FAQ)
Q: Where can I download the Bharat Taxi app?
The app is available for both Android and iOS devices. It has already achieved high rankings on the Google Play Store and Apple App Store.
Q: Is there surge pricing during peak hours?
Bharat Taxi aims to avoid traditional surge pricing. This approach is intended to remain fair to passengers. However, dynamic pricing may be used in specific circumstances.
Q: What information is needed to sign up as a passenger?
The registration process is simple, requiring only your mobile number, name, and email address.
Q: What is the minimum fare for a ride?
The minimum fare is ₹30 for the first 4 kilometres.
Q: Which institutions have partnered with Bharat Taxi?
Nine major institutions have signed MoUs. These include the Delhi Metro, State Bank of India, and the Airport Authority. This ensures better facilities for both drivers and customers.