Mother’s Day, a special occasion or commercialised

Is Mother’s Day a special gift that the children give their parents or commercialised by companies? Well, a new YouGOv survey gives a mixed picture regarding Mother’s day that falls on May 8.  

The survey was held in 18 countries and territories. In the survey, youGov asked more than 19,000 people whether they thought Mother’s Day is celebrated more because it is a ‘proper’ special occasion, or if it was an occasion that people wouldn’t celebrate if it weren’t for pressure from commercial entities like greetings card companies.


The survey found that 85 per cent of the Polish people said that Mother’s Day is celebrated nationally for the right reasons and only ten per cent see it as too commercialised.

About 6 per cent in the UAE see Mother’s Day as something that is still celebrated on its own terms, rather than because of commercial pressure (21 per cent). The YouGov said that 64 per cent of the Chinese who responded was of the same view and only 24 per cent said that it had commercial value.


The YouGov survey found that majority of the West does not believe that Mother’s day is celebrated as a special day. This is especially in Western Europe. Danes are the most cynical, with 61 per cent saying they think that entities like greeting card companies are the driving force behind the celebration these days, compared to only 27 per cent who disagree.

Swedes, Germans, Italians, Spaniards and British people also tend to be more sceptical than not about people’s motivations on Mother’s Day, with French people split. In the USA, a small majority (54%) still think that the maternal moment is marked for traditional reasons, compared to a third (34%) who see it as more of a commercialised celebration.

Men and women in each country/territory tend to hold similar views on the matter. The biggest differences are in Hong Kong, the UAE and Great Britain, where women are somewhat more likely than men to say Mother’s Day is being celebrated true to its original intent.

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