From shops to shops, it is the biggest sale season of the year during Diwali, especially in the North India. The jewellers are not behind, with almost all leading chains have flooded the market with offers, specially riding on the price fall.
Malabar Gold & Diamonds, one of the largest jewellery retailers in the world with 250 showrooms, has offered gold prizes and special discounts to add glitter to the festival of lights. Started from October 4, the sale will continue till November 10. The buyers are offered one gold coin against every purchase of gold and diamond worth Rs 15000. Advance booking with 10% down payment was also introduced to safeguard against the price fluctuations.
“Customers are our real strength. We have introduced the special discounts and prizes so that even our very ordinary customers can fulfill the dream and purchase their favourite jewelleries on such festive occasions like Diwali,” said Malabar Group Chairman M P Ahammed said in a release. “Our commitment is always to ensure the value for money for the customer, and this is made possible through the transparent and ethical trade practices, latest technical know-how and the high standards of quality,” he added.
Similarly, Kalyan Jewellers has an exciting offer with gifts in the form of 3 lakh gold coins to its customers globally. The jeweller has introduced weekly raffle draws in which one lucky shopper can win 100 gold coins. One gold coin weekly raffle draw will carry 1 mgm weight. Additionally, customers can avail a discount of Rs 1000 on purchase of every 8 gram of gold jewellery and free gold coins on purchase of studded jewellery.
Senco Gold and Diamonds, one of the leading jewellery retail chains based out of Kolkata, announced a mega Diwali offer ‘Dhanteras Dhanvriddhi Festival’. Customers can avail huge benefits including an assured gift on purchase of Gold and Platinum jewelleries until October 31, 2019.
Joyalukkas, another leader of the pack, has introduced special offers. The grand prize includes winning up to 1000 Gold Bars through a Raffle draw. Apart from the Raffle Coupon, customers will also get a 10% Cash Back voucher on purchase of diamond and polki jewellery. 0% deduction on gold exchange and securing the gold price fluctuations by paying 10% in advance are the other offers customers can avail.
Tanishq, the flagship brand of Titan Co., has cut the making chargers by 25% for and a similar amount of discount was announced on the value of diamond jewelry. The charges vary across stores and can contribute as much as 10% to the total cost of an ornament. The company is also giving jewelry to winners of a social media competition.
