For Bruce Lee Image, Pay 30 million dollars

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Bruce Lee

To use the image of great martial artist and Actor of Bruce Lee as a logo, one has to pay about 30 million dollars. Bruce Lee’s daughter has asked for 30 million dollars from a food chain group for having used the legend’s image as their logo.b

Shamon lee (daughter of Bruce lee) has accused Kungfu Catering Management of using her father’s image without permission. The Bruce Lee Enterprises owned by Shamon lee has also accused them for using the image for the last 15 years without paying any intellectual property rights. The Bruce Lee Enterprises in Los Angeles is the company that handles licensing and merchandising of images of the great martial artist. Shanon lee has taken over the company from her mother and has been involved in preservation of her father’s legacy.

However, the restaurant authorities were quoted in the media as saying that they have been using the logo that was authorised by Chinese authorities. In a statement, the company said taht they were studying the case and would respond soon. They also said that they were a bit confused on why they were being dragged after long years.

As per reports, Shannon Lee has asked the restaurant chain to immediately stop using the image in the logo. The restaurant was founded in 1990 and had been using the logo of a dark haired man in kung fu pose looking like Bruce Lee since 2004.
The Food Chain has more than 600 stores in China with a total value of over five billion yuan. The restaurant chain is also ranked among the ten most popular restaurants in the country.

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