The world may be ageing rapidly, but public perceptions of when “old age” begins remain largely stagnant. Interestingly, Latin American countries actually lowered the threshold for old age in light of the ageing population. This reverses trends seen in other regions, according to a study.
In Mexico, respondents estimated that 30% of the population is over 65. This is more than three times the actual figure of just 8%, the ISPOS said in the study. Conversely, Japan—a recognized super-aged society—had the lowest estimation error, reflecting its awareness of its ageing population even though they have one of the highest percentages of elderly citizens globally.
This pattern suggests a widespread perception gap regarding the ageing population that could affect national planning, healthcare priorities, and public policy decisions.
MOST PEOPLE ARE NOT LOOKING FORWARD TO GROWING OLD
A majority of respondents—57% across the 32 countries—say they are not looking forward to their old age. They cited concerns about health, independence, and finances within an ageing population.
Younger, wealthier, and more educated individuals were significantly more optimistic, showing how socioeconomic factors shape views on ageing within an ageing population.
This suggests that cultural attitudes are not evolving as fast as demographic trends, potentially leaving older generations unsupported.
PEOPLE EXPECT AROUND 12 YEARS OF ‘OLD AGE’ IN THEIR LIFESPAN
On average, people expect to live until 78 years old. They consider old age to start at 66, factoring in the realities of an ageing population. This leaves them about 12 years in the senior category.
In countries like the Philippines and Indonesia, respondents anticipated enjoying up to 17 years of old age. This shows regional optimism about ageing. However, in Hungary, a disturbing contrast emerged. While old age starts at 65, people expect to live only until 64—revealing deep concerns about longevity within an ageing population.
THE IDEAL AGE FOR LIFE’S MILESTONES IS BETWEEN 28 AND 35
Across most countries, respondents identified ages 28 to 35 as the optimal window to achieve milestones. Such milestones include marriage, homeownership, and parenthood.
This consensus reveals that despite economic shifts and changing societal roles, traditional expectations around life timing still hold strong globally.
These expectations often pressure younger adults, particularly in regions facing housing crises, job instability, or delayed financial independence.
IS THERE AN AGE LIMIT FOR NATIONAL LEADERSHIP? MANY THINK SO
Three in ten respondents believe a leader can govern effectively at any age. However, most people draw the line at 61 years old.
In 16 of the surveyed countries, current heads of state exceed their citizens’ perceived upper age limit for leadership roles. This raises questions about ageism in politics amid an ageing population. It also raises questions about generational trust and whether experience or youth is more valued in government today.
ATTITUDES MUST EVOLVE ALONGSIDE AGEING POPULATIONS
The United Nations predicts that 1 in 6 people will be over 60 by 2030 due to the ageing population. Thus, adapting cultural attitudes is no longer optional—it’s essential. Misconceptions about ageing, pessimism about later life, and outdated age limits for leadership must be challenged. This can be solved through education and inclusive policies.
If we want societies that truly value people of all ages, we need both data and empathy. In light of the ageing population, this is essential to reshape how we think about growing old.
